\u015eeful serviciului online Instagram, Adam Mosseri, a informat c\u0103 platforma vrea s\u0103 introduc\u0103 noi func\u0163ii pentru cump\u0103r\u0103turi, precum achizi\u0163ionarea produselor f\u0103r\u0103 a p\u0103r\u0103si aplica\u0163ia \u015fi ad\u0103ugarea unui “co\u015f de cump\u0103r\u0103turi”, relateaz\u0103 Financial Times.<\/p>\n\n\n\n
Acesta a declarat c\u0103 scopul s\u0103u este de a “conecta punctele” \u00eentre cump\u0103r\u0103tori, v\u00e2nz\u0103tori \u015fi num\u0103rul uria\u015f de “influenceri” de pe platforma Instagram.<\/p>\n\n\n\n
Instagram a \u00eenceput recent s\u0103 testeze noile func\u0163ii, la cererea utilizatorilor s\u0103i, brandurilor \u015fi influencilor populari, care au un num\u0103r mare de urm\u0103ritori.<\/p>\n\n\n\n
Oficialii estimeaz\u0103 c\u0103 acest lucru ar putea aduce c\u00e2\u015ftiguri de p\u00e2n\u0103 la 15 miliarde de dolari din reclame \u015fi promov\u0103ri, aproape un sfert din totalul c\u00e2\u015ftigat de Facebook.<\/p>\n\n\n\n
Mosseri a afirmat c\u0103 func\u0163ia de cump\u0103r\u0103turi reprezint\u0103 un plan pe termen lung care va necesita dezvoltarea infrastructurii aplica\u0163iei. Instagram trebuie s\u0103 lucreze cu serviciile de plat\u0103 din fiecare \u0163ar\u0103.<\/p>\n\n\n\n
Aspecte ale protec\u0163iei cump\u0103r\u0103torilor \u015fi integrarea sistemelor de administrare a inventarelor vor fi de asemenea introduse.<\/p>\n\n\n\n
“Va fi foarte fragmentat, a\u015fa c\u0103 va fi nevoie de foarte mult timp. Acesta nu este un plan pe un an, ci mai degrab\u0103 pe 5-10 ani”, a ad\u0103ugat Mosseri.<\/p>\n\n\n\n
\u00cen luna martie, Instagram a informat c\u0103 20 de branduri de mod\u0103 americane, c\u00e2t \u015fi influenceri \u015fi creatori pentru m\u0103rcile respective, \u00ee\u015fi vor putea vinde marfa direct pe platform\u0103, printr-un parteneriat cu PayPal.<\/p>\n\n\n\n
sursa: descopera.ro<\/p>\n","protected":false},"excerpt":{"rendered":"
\u015eeful serviciului online Instagram, Adam Mosseri, a informat c\u0103 platforma vrea s\u0103 introduc\u0103 noi func\u0163ii pentru cump\u0103r\u0103turi, precum achizi\u0163ionarea produselor<\/p>\n","protected":false},"author":1,"featured_media":51648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":""},"categories":[12],"tags":[],"class_list":["post-51647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stiri-internationale"],"jetpack_featured_media_url":"https:\/\/i2.wp.com\/realitatearutiera.ro\/wp-content\/uploads\/2019\/06\/pexels-photo-174938-1-1170x658.jpeg?fit=1170%2C658&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p61naM-dr1","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/posts\/51647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=51647"}],"version-history":[{"count":1,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/posts\/51647\/revisions"}],"predecessor-version":[{"id":51649,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/posts\/51647\/revisions\/51649"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=\/wp\/v2\/media\/51648"}],"wp:attachment":[{"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=51647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=51647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/realitatearutiera.ro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=51647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}